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HELZEAR 5 Apollinaire salon cuisine

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When everything means luxury and fineness

So youngly Guccio Gucci developed competences within the fashion field and came nearer the luxury world working into palaces.  In 1921 Gucci’s brand was founded and a first shop opened in Florence offered saddlery products, luggage and riding accessories. This first shop was followed by many others and the brand branched out quickly.

In the thick of Catherine de Medicis’ gardens

During the second part of the 16th century, the Regent of France named Catherine de Medicis at the time, had the Tuileries Palace built on wilderness lands neighbouring the Louvre. Today, from that royal and imperial mansion only gardens remain. In fact, the monument was burnt during the Paris Commune of 1871, a social conflict… Read more »

The Italian fashion industry takes its place on the Champs-élysées

Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal. At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all… Read more »