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APP 2# 9

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The Italian fashion industry takes its place on the Champs-élysées

Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal. At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all… Read more »

When everything means luxury and fineness

So youngly Guccio Gucci developed competences within the fashion field and came nearer the luxury world working into palaces.  In 1921 Gucci’s brand was founded and a first shop opened in Florence offered saddlery products, luggage and riding accessories. This first shop was followed by many others and the brand branched out quickly.

Under the Arc de Triomphe’s vault

At the heart of Paris and exactly in the centre of the Charles-de-Gaulle’s place, the Arc de Triomphe of the Étoile ordered by Napoleon the 1st is taking the Tomb of the Unknown soldier and the torch burning permanently since 1923 in, to remember the soldiers dead for the nation. Each evening at 6.30 p.m.,… Read more »