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The Italian fashion industry takes its place on the Champs-élysées

Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal.

At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all the collections kept coming and now offer prêt-à-porter, bags or shoes also with perfumes.

Prada opened a first Parisian boutique in 1986. that one has been followed by many others spread all over the capital city.

In order to discover the Prada shop located at rue Rivoli or within the Faubourg-Saint-Honoré, we suggest you to go down in a Helzear hotel near to the Champs-Élysées.

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A submersion onto humanity story

From the start of explorations for the “New World” or South Pacific Islands, mariners brought many “souvenirs” from their trip. Europeans are passionate for this far away civilisations and the wealthier get their own cabinet of curiosities. That was how a first temporary ethnographic Museum gathering many private collections opened its doors in Paris in… Read more »

A walk at the Seine’s edge

The Branly quay located along the left side of the Seine’s edge develop through Paris, from the Alma bridge until the Bir-Hakeim bridge. Before the 18th century, the Swans island gathering several islets were linked to the edge with a bridge overhanging a small canal that has been filled in 1780. It was over an… Read more »

When everything means luxury and fineness

So youngly Guccio Gucci developed competences within the fashion field and came nearer the luxury world working into palaces.  In 1921 Gucci’s brand was founded and a first shop opened in Florence offered saddlery products, luggage and riding accessories. This first shop was followed by many others and the brand branched out quickly.