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The Italian fashion industry takes its place on the Champs-élysées

Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal.

At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all the collections kept coming and now offer prêt-à-porter, bags or shoes also with perfumes.

Prada opened a first Parisian boutique in 1986. that one has been followed by many others spread all over the capital city.

In order to discover the Prada shop located at rue Rivoli or within the Faubourg-Saint-Honoré, we suggest you to go down in a Helzear hotel near to the Champs-Élysées.

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A foundation dedicated to the contemporary art

In 1984 the collector and business men named Alain-Dominique Perrin created the Cartier Foundation devoted to the contemporary art. After a decade the foundation was moved to Jouy-en-Josas in Yvelines, Raspail boulevard, in the centre of Paris. The foundation aim was supporting the contemporary artistic creation editing books and organising exhibitions with various activities. So… Read more »

A walk down the Champs-Élysées

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Between Sandy and Danny

Having made famous thanks to the eponym movie launched in 1978 the musical show staging Olivia Newton-John and John Travolta called Grease became a symbol of the American youth of the fifties. It was in 1971 that the play was created in Chicago then was played more than 3300 times in Broadway as soon as… Read more »