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Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal. At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all… Read more »
In 1937 the City of Paris organised the World Exhibition of “Arts et Techniques appliqués à la vie moderne” (“Exhibition of Arts and Techniques applied on modern life”). For this occasion, several detached houses were built both to welcome visitors and promote the French savoir-faire. Even though the majority of these houses were ephemeral others were aimed to be permanents. That’s especially the case of the Tokyo… Read more »
So youngly Guccio Gucci developed competences within the fashion field and came nearer the luxury world working into palaces. In 1921 Gucci’s brand was founded and a first shop opened in Florence offered saddlery products, luggage and riding accessories. This first shop was followed by many others and the brand branched out quickly.